How many of us can honestly say we check all our dates on our cosmetics? Wash your make up brushes and hair brushes regularly? Hmmmm...I can guess the answers to most of those. We are all a little guilty, which is fine with busy lifestyles, family and social commitments. We shop for food and check the dates on those right? So why not pay the same attention to your cosmetics? After all these are going onto your skin or in your hair and on your bodies. Storage of cosmetics: Most will remain safe and fit for purpose for a long time provided they are stored in suitable conditions and not subjected to extreme conditions. Such as high or low temperatures and direct sunlight. To ensure you gain the most from your product store them in a cool, dark, dry place away from direct sunlight with lids firmly on. Shelf life: Products are generally made to last a long time, although it is not always clear how long "long" is?If a product has a limited shelf life (less than 3