Beauty Geek by Caroline King

Like most of you, I have tried my hand at so many different foundation brands, colours and finishes. There are so many now on sale, it makes our decision so hard. First things first, what do you want from your foundation? Is it coverage? Even skin tone? Glowing finish? Mattifying? All in one: concealer, foundation and powder? This question is one that once answered, it will help you narrow down your perfect selection. My BFF foundation recommendation: I am not always an advocate of mega expensive is best. It really does depend on what effect you are wanting. For me, I found my best friend forever foundation a few years ago when I went and did an airbrush make up training session to up-skill myself. Its this little "Bad boy" Airbase Foundation. This product comes in a 30ml bottle in 7 colour tone selections to match up perfectly to your skin tone. You can mix and match colour tones to create a bespoke colour tone. This product is so much more than a foundation. W...

New Year, New You?  Off to the gym you go for a month....if you are lucky? Then its the detox for Summer. Not eating this, only drinking that. We all do it, every single year. How about you make a new start that is all about you, but also about your goals and aspirations? January flew by for me in a blink of an eye. Its supposed to be a quiet month? Not for me, it was full of working deadlines and targets. So February is here and I am sitting thinking where has that month gone as well? So I have decided its time to use my time and collectively decide what I really want for me? Ask yourself that same question?  How often have you thought about what if.......?  What if I won the lottery I would......What if I have a spare 5 minutes I would....If only I had some spare cash I would book...... Guilty as charged on that one! I, like am sure most of you, have said that you are going to book yourself onto more courses, do something that is just for you and not for t...

Firstly, just to clarify the differences between the two types of fake tanning. Manual tanning is applied directly onto and into the skin that has been prepared usually in a cream or lotion format and then is allowed to develop.Spray tan is applied using a compressor type air gun and is applied in a very fine mist in a liquid format and sits onto the skin until it soaks in and then develops. Manual tanning has made a big come from in recent times. Whilst previously it was all about spray tanning treatments for numerous reasons: quickness of the treatment, even application and less product generally used. But with clients wanting  to come to the salon, or treatment area and enjoy a full treatment that involves them giving up an hour or so of their time. This has really helped the manual tan application see a big come back hit! From my experience of learning many moons ago the application of manual tanning before spray tan was even out there....I know myself, I wasn't too kee...

Have you tweeted, poked, shared, commented pinned and posted??  Yes, it is a bit of a minefield I know. But its social media and advertising at there best. The truth is, its not going to go away. If you don't learn how to utilize it for your business, you will be tagging behind the ones that do and the chances are loosing customers because of it? So how do we know what ones to use? Most importantly....how do we use them??  Twitter is one that I find when talking to fellow business owners, still mind boggles them. We seem to all know a bit about Facebook , but Twitter is the one most have got an account with,but rarely us it mainly because they don't understand it. I hold  my hand up as being one of these people at the beginning. I had an account and just couldn't get my head around the whole "Tweeting", "Favourite" and "Retweet" thing.It works very differently to Facebook. I think Twitter is in a way, in my opinion, better as a busines...

Having done a lot of extensive research about brow extensions over the past few months. I came across this brand FaceFrame3D. What excited me the most was that they have won an invention award for the concept of this brow treatment. Plus it's a UK designed product. If, like me, you like to go for new treatments to add to your salon menus. This is definitely going to blow you and your clients away. I watched a couple of the YouTube videos and was hooked! I did look around at other brands and designs. But it kept coming right back to this company. The training is all fully accredited with BABTAC and therefore recognised within the industry. It's not the cheapest out there. But then I am not always sure that cheapest is best. You do definitely get what you pay for in this world. What is Faceframe3D?  It is a simple concept of applying synthetic individual hairs that are adhered to the skin to create a 3-dimensional eyebrow can last up to 2 weeks depending on the afterca...

Bring fresh new life to your salon by reviewing your treatment menus and plan for the year ahead. Goodbye to dull days and dark evenings. Hello bright mornings and lighter, longer evenings. We spring clean our homes, so why not do the same with our businesses and treatment menus? A change is as good as the rest, right? Take a look at your services and the list of descriptions on your menus and think which treatments are your most popular and why? Which treatments aren't so popular and why? Menus need to excite the customer to want to have the treatment listed. If the descriptions the same ole and not inviting, why are your customers going to want to try them? Add a little colour Add a fresh clean look that's welcoming, interesting but most of all inviting. Remember that not all our clients are familiar with our technical terms. Think about this when designing your menus too. Instead of big technical words, add images and colour which will be eye catching. Make sure u...